On March 18, 2018 sixteen teams consisting of MAY alumni from the classes of 2002-2017 will come together to compete in single elimination basketball games called MAY MADNESS. This event is the first of its kind in MAY’s history, and will bring many alumni together to participate with their friends and Rabbeim in the inauguration of our new athletic center, right here on our campus, giving everyone an opportunity to support their strong bond with our yeshiva.
GraphicIQ designed a new website for MAY Alumni bringing together 16 years of the school's teams for one big tournament. The website contains an intricate back end sign-up and registration system with a sponsorship/raffle option.
The MAY Alumni brochure was a main print collateral distributed by mail and handed out to all participants. The brochure also served as a quick overlook of the tournament event schedule.
Facebook and Instagram were primary social platforms for MAY students to participate in the MAY Alumni tournament and related activities, like raffle, to support their favorite team or player.
GraphicIQ designed distinctive team apparel for the players and fan base, upheld with a brand new logo and color design.
GraphicIQ's marketing and design efforts helped turn the MAY Madness tournament into a successful event with a marketing potential for similar tournaments in the coming years.